Día : enero 11, 2007

¿Más tropas a Irak? Tarde.

Esa parece ser la opinión de algunos grupos militares en los Estados Unidos, que hace algún tiempo venían advirtiendo que se necesitaban más tropas para controlar el orden en Baghdad y las afueras. Obviamente el anuncio presidencial de desplegar 20,000 hombres más en la zona no les parece mucho, sobre todo porque ya es tarde.

The limits of what can still be done in Iraq will become even more evident with the surge of 20,000 new troops — a negligible number, say military experts. There are roughly 135,000 troops in Iraq right now, but troop levels have surged up and down throughout the conflict, even as Iraq has continued to drift toward the abyss. John Pike, director of GlobalSecurity.org, the national security Web site, said a 20,000-troop infusion won’t make much difference. “There were 152,000 several weeks ago,” Pike said, explaining that this new surge would only eclipse that number by a few thousand troops. “This is pathetic.”

Army doctrine also considers 20,000 troops paltry. The Army’s new counterinsurgency manual calls for a ratio of one soldier for every 40 or 50 inhabitants for a successful counterinsurgency operation. Baghdad’s population is 6 million. That means it would take a flood of 150,000 troops into Baghdad, not 20,000, to triumph. It remains to be seen if additional Iraqi troops can effectively fill that gap.

Mark Benjamin, “Bush general hypocrisy” (Salon.com)

Qué es lo que podría aprender George Bush de Steve Jobs

bushjobs.jpg

Muy bueno el post que encuentro en Passport, el blog de la revista Foreign Policy acerca del anuncio que realizó ayer George Bush acerca de la campaña en Iraq, donde reconoce errores militares como políticos en las operaciones en el país. Casualmente, anteayer Steve Jobs, CEO de Apple presentó el iPhone, el nuevo dispositivo móvil de la compañía.

Ahora bien, ambos hablaron a públicos muy expectantes, pero ¿qué es lo que debería aprender Bush de Steve Jobs?

  • Go casual. Bush speeches tend to take on a funereal air, what with the dark suits and somber tone. A nice mock turtleneck and snug-fitting jeans could lighten the mood.
  • Get creative with set designs. Apple’s staging for the Macworld Expo is always masterful, but Bush tends to deliver his speeches from the drab confines of the East Room of the White House. If he can’t move the venue, perhaps some tasteful, modern-looking backdrops (i.e. not “Mission Accomplished”) are in order.
  • Be playful. Apple’s CEO made a prank call with the new iPhone yesterday, delighting the audience when he ordered 4,000 lattes from a nearby Starbucks and quickly hung up. With a few finger taps of his own, Bush can upstage Jobs by demonstrating the whiz-bang features of the White House Situation Room to have free Happy Meals delivered to everyone in Baghdad and watching the smiles spread via classified satellite imagery.
  • Next time, don’t give away the store. The Bush administration loves to leak little tidbits and launch trial balloons to gauge potential reactions to a speech. By the time Bush goes on the air, everyone already knows what he’s going to say. Apple, by contrast, can keep a secret, and that makes Steve Jobs must-see TV.
  • Believe the hype. Sure, the American people have grown cynical about claims that victory is just around the corner in Iraq, that Iraqi army and police forces are “making progress,” and that sending more troops is the answer. What would Steve Jobs do? Set the reality-distortion field to “stun.” Tell the American people that winning in Iraq would not only bring democracy to the Middle East, but that it would also end world poverty, reverse global warming, and bring Ronald Reagan back to life. And if the press expects a 20,000 troop surge, send the entire U.S. military. That’ll really surprise people.

Igual, hay una diferencia sustancial que los separa. Ya sé. Steve Jobs da buenas noticias.